What is YMMV Real Webstats?
The idea started when Google Analytics announced the ability for
users to opt out. I began to wonder how accurate were my webstats I
currently had on several websites I run. What
about users who visited with Adblock Plus, NoScript or some other wa to
block data capture? What happens if Google Analytics gets blocked in
China? Would all my stats be useless? How could I know how accurate
they were? My first objective was to find a solution which did not
require me to install another stats package. Furthermore, using a log
analyzer was not something quick and easy. At first I thought I could
create a custom script and use Google Analytics with event tracking,
but I realized quickly the information was not enough. I needed details
to make determinations of waht I was facing from our user base, and
working within Google Analytics could not prove to be fruitful.
In my spare time, I set out to create a simple tool which would be easy to use but also provide a quick way to determine a margin of error of any Google Analytics installation. I was inspired by lots of sources, but there was no template to work from. To to my knowledge YMMV webstats is the first tool to measure the total number of visitors blocking Ads and Google Analytics tags, while using a control to determine accuracy of a Google Analytics installation. This page is a test itself of the tool, and I have tried it on several other sites.
Is YMMV "free"? No it's GPL.
The truth is I am not an advanced programmer. I built this in my spare time, learning from trial and error. I also wanted YMMV to be the best tool for users of Google Analytics. I realize there might be other ways to determine the accuracy of Google Analytics or a better way for this script to fucntion. For this reason, I decided to release my first version of the tool here so real developers/programmers could test it for themselves and help make it better/more accurate. The job is not done. I have released this via GPL with the hope that the open source community can work we me to make it a premier tool for Google Analytics accuracy. Please note, while it's free to download the script, we hope you'll share your modifications with us.
Requirements
All you need is a PHP on your server. This is flat file system, so no MYSQL is needed.